Jaanika Merilo: Fairytale land of unicorns or lessons from Estonia to Ukraine | KyivPost – Ukraine’s Global Voice

Ukrainian-Estonian reformer, digital transformation manager, and innovator Jaanika Merilo observes the lessons of Estonian success in tech to learn for Ukraine – highlights:

?Government should interfere as little as possible.
?Government could only help finding and filling the gaps in the market that the private sector at that moment cannot fill.
?Private sector always knows and performs better, so the private sector should be engaged to the maximum.
?Estonia is a fully digital country that definitely strives towards the ease of doing business.
?Building a long-term sustainable company or high-growth startup that is not just from Ukraine but developed and grown in Ukraine and stays here is virtually impossible without rule of law.
?Lead by success – share the success stories to inspire young entrepreneurs and future entrepreneurs as well as investors.
?Estonian companies have to think big from the beginning.

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Jaanika Merilo: Fairytale land of unicorns or lessons from Estonia to Ukraine | KyivPost – Ukraine’s Global Voice

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