CGTN: From Web 3.0 innovations to reused leaves, meet the Ukrainians rocking Web Summit 2022

From dignitaries to sporting heroes and start-ups, one country has certainly made an impact at this year’s Web Summit in Lisbon: Ukraine.

• The country may be in a state of conflict but its representatives have been determined to make their presence felt either remotely or in person at this year’s event. Close to 60 Ukrainian startups have made the journey to Lisbon to promote new products in the fields of lifestyle, recycling and Web.3.0.
• Companies like Victoria Repa’s lifestyle firm Better Me have focused on product development, with a view to expand their business internationally. It’s a sector they think will be crucial in the years ahead: “I think it’s one of the most important parts of the rebuilding, because if we talk about technology, there are 250,000 people today in the tech sector. And it’s estimated that it will double in the next two years. So it’s a really fast growing sector of the economy,” she tells CGTN Europe.
• Agricultural and metal exports have traditionally been some of the biggest industries in Ukraine, but recently released figures from Ukraine’s National Bank show that the tech industry generates over $3 billion a year – making it an emerging major player.

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