Oleksandr Kosovan: “Using Ukrainian services and products will support our businesses and be really helpful”

On Apr 27, Oleksandr Kosovan, Founder and CEO of MacPaw, took part in the breakout session ‘War and Globalization: Perspectives on the Conflict in Ukraine’ during the #MICSummit from FastCompany to share his view on the war in Ukraine. 

Some of Oleksandr’s thoughts to shed light on running business amidst the Russian invasion and on the situation in Kyiv:

• Since the first days of the war, the economy in Ukraine has stopped. Everyone was shocked by this unprovoked invasion. People didn’t understand what would happen next and how they should react. It was a complete shut-down. Now, the economy is slowly recovering, and this is very important for the well-being of people here. I’m currently in Kyiv, and every day I see how more and more people return to the capital and start reopening businesses.
• How can people all over the world support Ukraine? Among other things, using the services and products made by Ukrainians will support our businesses and be really helpful.
• People are willing to do everything possible to recover their country, homes, and businesses as soon as possible. After the war, there might be a ‘golden era’ for Ukraine, and considering all the international help, we might be able to rebuild the country during the next 1-2 years.
• Connectivity had the biggest influence on how successfully Ukraine could withstand the Russian aggression. It helped our military forces receive information almost instantly from lots of places and make quick decisions. Starlink provided by Elon Mask was extremely helpful, especially in places where the infrastructure was completely destroyed.

Read how MacPaw team runs business amid the war