In early 2024, Ukraine will take part in the world’s largest electronic conference, the Consumer Electronic Show, held annually in Las Vegas, USA.
CES is an international technology exhibition that has been showcasing the world’s leading developments in the tech sector since 1967. At the CES conference the first CD, optical disk, video card, plasma panel, Xbox game console, tablet, netbook as well as the latest technological innovations were presented.
Ukrainian startups that have passed the national selection and are part of the Ukrainian delegation will present their developments to the entire global tech community at CES 2024. Сoncluding a series of articles about this year’s members of the Ukrainian delegation, meet the comprehensive solutions of SaaS and Agritech innovators — InVisionaryBox and FARMHUB.
InVisionaryBox
InVisionaryBox is an out of the box SaaS solution based on augmented reality and AI technologies for Increase customer engagement and for children’s entertainment. All products and projects can be customized and adapted to the context and objectives of each organization.
“We chose this niche because the modern advertising market requires an innovative approach that engages consumers on a new level. InVisionaryBox uses augmented reality (AR) technologies and creates interactive games to transform traditional advertising approaches into an immersive and personalized experience. The commercial potential of InVisionaryBox is great, as it is in line with current digital marketing trends, providing brands with a new way to engage customers. Its practicality lies in its ease of implementation and the ability to create short but effective interactive campaigns that increase customer engagement,” — Anton Dembytski, co-founder and CEO and Anastasiia-Diana Kondratiuk, co-founder business development executive comment.
Startup’s team claims that with InVisionaryBox customers get a high degree of involvement of event/store visitors, brand promotion, new loyalty system with gamification and additional communication channels to transmit promotional materials to the customers.
“The American market is known for its openness to new technologies and innovative marketing approaches. Brands spend billions of dollars to get the attention of their potential customers, and it is in the US that they are very open to new marketing tools. That’s why we see great opportunities in InVisionaryBox to get new customers, partnerships, and contacts for rapid business development,” — she adds.
FARMHUB
FARMHUB is a program and gadget designed for farms, the purpose of which is to increase milk yield by timely detection of the period of fertilization, monitoring the behavior of dairy cows and other farm animals. Technology helps to increase the efficiency of farms by more than 30%.
How does it work? Client provides the team with information about the livestock. Then teams come to the client to configure and provide real-time services and create the optimal network for the farm. There is an option of remote configuration. FARMHUB sends their innovative device, providing remote service with the farm network architecture and data analysis model.
FARMHUB’s innovative design helps to analyze an animal’s chewing movements, health condition and signs of the estrous cycle.
We believe in startups’ ability to achieve great success, new customers and strengthening Ukraine’s reputation as a tech nation at the Consumer Electronic Show 2024. Keep pushing forward!
The trade mission is organized by the Ministry of Digital Transformation of Ukraine together with the Ukrainian Startup Fund and Ukrainian Venture Capital and Private Equity Association (UVCA). The Ukrainian delegation will participate in the event with the support of the USAID Competitive Economy Program in Ukraine (USAID CEP). The mission information support is provided by TechUkraine.
